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Platformization and Internationalization in the LEGO Group

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Platformization and Internationalization in the LEGO Group. / Törmer, Robert Lorenz; Henningsson, Stefan.

Proceedings of the 53rd Hawaii International Conference on System Sciences. Honolulu : Hawaii International Conference on System Sciences (HICSS), 2020. s. 5779-5788 (Proceedings of the Annual Hawaii International Conference on System Sciences).

Publikation: Bidrag til bog/antologi/rapportKonferencebidrag i proceedingsForskningpeer review

Harvard

Törmer, RL & Henningsson, S 2020, Platformization and Internationalization in the LEGO Group. i Proceedings of the 53rd Hawaii International Conference on System Sciences. Hawaii International Conference on System Sciences (HICSS), Honolulu, Proceedings of the Annual Hawaii International Conference on System Sciences, s. 5779-5788, The 53rd Hawaii International Conference on System Sciences. HICSS 2020, Maui, USA, 07/01/2020. https://doi.org/http://hdl.handle.net/10125/64451

APA

Törmer, R. L., & Henningsson, S. (2020). Platformization and Internationalization in the LEGO Group. I Proceedings of the 53rd Hawaii International Conference on System Sciences (s. 5779-5788). Honolulu: Hawaii International Conference on System Sciences (HICSS). Proceedings of the Annual Hawaii International Conference on System Sciences https://doi.org/http://hdl.handle.net/10125/64451

CBE

Törmer RL, Henningsson S. 2020. Platformization and Internationalization in the LEGO Group. I Proceedings of the 53rd Hawaii International Conference on System Sciences. Honolulu: Hawaii International Conference on System Sciences (HICSS). s. 5779-5788. (Proceedings of the Annual Hawaii International Conference on System Sciences). https://doi.org/http://hdl.handle.net/10125/64451

MLA

Törmer, Robert Lorenz og Stefan Henningsson "Platformization and Internationalization in the LEGO Group". Proceedings of the 53rd Hawaii International Conference on System Sciences. Honolulu: Hawaii International Conference on System Sciences (HICSS). (Proceedings of the Annual Hawaii International Conference on System Sciences). 2020, 5779-5788. https://doi.org/http://hdl.handle.net/10125/64451

Vancouver

Törmer RL, Henningsson S. Platformization and Internationalization in the LEGO Group. I Proceedings of the 53rd Hawaii International Conference on System Sciences. Honolulu: Hawaii International Conference on System Sciences (HICSS). 2020. s. 5779-5788. (Proceedings of the Annual Hawaii International Conference on System Sciences). https://doi.org/http://hdl.handle.net/10125/64451

Author

Törmer, Robert Lorenz ; Henningsson, Stefan. / Platformization and Internationalization in the LEGO Group. Proceedings of the 53rd Hawaii International Conference on System Sciences. Honolulu : Hawaii International Conference on System Sciences (HICSS), 2020. s. 5779-5788 (Proceedings of the Annual Hawaii International Conference on System Sciences).

Bibtex

@inproceedings{a05dc97687ca4485b5b82db08ceed965,
title = "Platformization and Internationalization in the LEGO Group",
abstract = "Internationalization, to expand a firms territorial footprint, is an important but difficult strategic act for a growing business. Simultaneously, digital technologies are increasingly shaping businesses world-wide and by implication also their internationalization activities as well as strategies. Using experiences from the LEGO Group, the toy-manufacturer well-known for its iconic modular bricks concept, we explain how the transformation of the Information Systems (IS) landscape towards a platform architecture is a key enabler for internationalization. Platformization of the IS landscape contributes to mitigate the issues of psychic distance that needs to be overcome when expanding internationally. Based on the insights gained from the LEGO Group, we provide lessons learned for CIO’s when enabling an internationalization strategy.",
author = "T{\"o}rmer, {Robert Lorenz} and Stefan Henningsson",
year = "2020",
doi = "http://hdl.handle.net/10125/64451",
language = "English",
isbn = "9780998133133",
series = "Proceedings of the Annual Hawaii International Conference on System Sciences",
publisher = "Hawaii International Conference on System Sciences (HICSS)",
pages = "5779--5788",
booktitle = "Proceedings of the 53rd Hawaii International Conference on System Sciences",
address = "United States",

}

RIS

TY - GEN

T1 - Platformization and Internationalization in the LEGO Group

AU - Törmer, Robert Lorenz

AU - Henningsson, Stefan

PY - 2020

Y1 - 2020

N2 - Internationalization, to expand a firms territorial footprint, is an important but difficult strategic act for a growing business. Simultaneously, digital technologies are increasingly shaping businesses world-wide and by implication also their internationalization activities as well as strategies. Using experiences from the LEGO Group, the toy-manufacturer well-known for its iconic modular bricks concept, we explain how the transformation of the Information Systems (IS) landscape towards a platform architecture is a key enabler for internationalization. Platformization of the IS landscape contributes to mitigate the issues of psychic distance that needs to be overcome when expanding internationally. Based on the insights gained from the LEGO Group, we provide lessons learned for CIO’s when enabling an internationalization strategy.

AB - Internationalization, to expand a firms territorial footprint, is an important but difficult strategic act for a growing business. Simultaneously, digital technologies are increasingly shaping businesses world-wide and by implication also their internationalization activities as well as strategies. Using experiences from the LEGO Group, the toy-manufacturer well-known for its iconic modular bricks concept, we explain how the transformation of the Information Systems (IS) landscape towards a platform architecture is a key enabler for internationalization. Platformization of the IS landscape contributes to mitigate the issues of psychic distance that needs to be overcome when expanding internationally. Based on the insights gained from the LEGO Group, we provide lessons learned for CIO’s when enabling an internationalization strategy.

U2 - http://hdl.handle.net/10125/64451

DO - http://hdl.handle.net/10125/64451

M3 - Article in proceedings

SN - 9780998133133

T3 - Proceedings of the Annual Hawaii International Conference on System Sciences

SP - 5779

EP - 5788

BT - Proceedings of the 53rd Hawaii International Conference on System Sciences

PB - Hawaii International Conference on System Sciences (HICSS)

CY - Honolulu

ER -